Communication with stakeholders

Results of Reader Surveys

Questionnaire-based Survey Conducted in Japan and Overseas on CSR Reports

The Mitsubishi Electric Group conducted a survey questionnaire among its stakeholders in Japan regarding the Group’s CSR initiatives and CSR Report 2019, resulting in responses from 600 individuals.

A portion of the survey results is presented here. The Group's initiatives were quite well-thought of overall, with the responders offering many positive options. They also raised certain issues. The Group takes these points seriously and will adjust based on them in future activities, with the Group as a whole seeking to push further forward on its CSR efforts.

Survey summary and partial results


December 2019

[Questionnaire responders]

  • Japan
  • 600 persons
  • General population nationwide, men and women aged 15 or older (people with a strong interest in the environment and CSR)

[Main questions]

  • Is senior management pursuing CSR initiatives in earnest?
  • Does the company have the framework that will allow it to implement CSR efforts as a total organization?
  • Are company initiatives truly moving forward?
  • Is the company engaging in dialogue with the relevant parties in its orbit?
  • Does the company consider ease of comprehension and access to information?
  • Please select all those items in the report that made a particular impression on you (e.g. evoked positive feelings, sparked interest, felt you could approve of it, etc.).
  • Are the Mitsubishi Electric Group's initiatives enough when it comes to crucial CSR issues?
  • What are the particularly impressive environmental action policies and key initiatives toward achieving the Environmental Vision 2050?
photo: Results of reader surveys [domestically]
diagram: Results of reader surveys [overseas]
Comments on initiatives for CSR materiality
logo: Realize a sustainable society
Main comments received
・The company has achieved a self-circulation recycling scheme with a value chain design for a recycling society. (Male, age 67)
・Each target is specifically presented with a numeric value. (Male, age 68)
・For targets that the company failed to achieve in fiscal 2019, it must verify the reason why it failed. (Male, age 29)
・I want the company to more proactively work on global warming and micro plastic issues. (Male, age 41)
logo: Provide safety, security, and comfort
Main comments received
・I think the company will contribute to the advancement of future AI and so on. (Female, age 72)
・I hope the company will disclose a little more case studies on products that reflect customer feedback. (Female, age 30)
・Using AI is a good thing, but I want the company to explain safe and secure manufacturing in more detail. (Male, age 62)
logo: Respect human rights and promote the active participation of diverse human resources
Main comments received
・I want the company to promote the improvement of work environment as part of work style reform. (Female, age 59)
・Regarding efforts for work style reform, I hope the company will present a little more sophisticated system and improve their efforts to the level that will serve as the standard for other companies. (Male, age 72)
・I hope that the company will seriously consider a way to establish relationships of trust with employees. (Male, age 45)
・I understand that the company has been making efforts to respect human rights, etc. in various cases. However, when the size of the organization is taken into account, I want the company to engage in initiatives on a larger scale. (Male, age 45)
logo: Strengthen corporate governance and compliance on a continuous basis
Main comments received
・I agree with the company aggressively promoting the strengthening of compliance viewing it as corporate interests. (Male, age 44)
・I want the company to thoroughly explain as to whether the governance is really in place to the extent all employees are aware that it is in place. (Male, age 43)