Mitsubishi Electric is launching a new social media series, “Meet. Work. Grow.” on Instagram and TikTok.
The series follows Yukko, a Mitsubishi Electric employee in her 30s, as she navigates questions about her work, her future, and matters of the heart.  While some answers are beginning to take shape, others remain elusive. Traveling to various Group locations in Japan and around the world, she meets people from across the organization and discovers the perspectives, values, and outlooks on life that inspire her.
Behind every Mitsubishi Electric technology and business are the people who make them possible. 
By sharing genuine glimpses of their work lives, we hope to offer a more personal and relatable view of Mitsubishi Electric.

At Mitsubishi Electric, Changes for the Better also applies to each one of us, and we strive to grow and evolve every day. Guided by our core values of BE BOLD, CO-CREATE, and WITH INTEGRITY, we challenge ourselves to explore new ways of communicating, sometimes stepping beyond conventional boundaries. This series is one such example. We hope you will enjoy discovering a new side of Mitsubishi Electric through this new initiative.
This series features many real Mitsubishi Electric employees.
We sincerely welcome and value your feedback about the content; however, we respectfully ask that you refrain from making defamatory, abusive or personal attacks against any individuals featured in the series.

Contents

New episodes every week. Latest episode is below!

Yukko, 33, works at Mitsubishi Electric and is searching for a way of life that is truly her own. This time, she meets Shuma-san from the Digital Innovation Group. Inspired by his positive way of thinking, what kind of “spark” will she find?

Meet Yukko, a 33-year-old who works at Mitsubishi Electric. She talks about her work, her hobbies, life with her beloved dog Chewie, and where she is now as she seeks a way of living that is true desire for her life. Determined to enjoy both love and work to the fullest, this is Yukko’s self-introduction.

A Video Director on the Behind the Scenes
Honestly, my first impression was “a woman who has it all together.” She has overseas experience, she’s in her 11th year with the company, she handles social media accounts not only in Japan but globally, and she even speaks English. Yep, perfect. ...Or so I thought, until it all started falling apart (laughs).
One moment she’s laughing, the next she looks worried, and then she goes quiet, lost in thought. Her expressions are constantly changing. And on the day of the shoot, she’d forgotten her employee ID to get in the office for the first time in 11 years. The moment I heard that, I thought, “Okay, she’s the right person for this.”